Burning Platform, Anybody? Winston Salem, A guest column by Jonathan Salem Baskin, author of Branding Only Works on Cattle. There's more bad news for marketers in every morning's newspaper or splatter of news on the Internet: companies large and small are lowering sales forecasts for 2009. In general, that means marketing budgets are going to get cut. It's a particularly foreboding outlook for those of us who make our living in the branding racket. And it's playing out like a kabuki drama. Tougher markets mean it's harder and more .

Witch Pardoned The government of Glarus, a canton in eastern Switzerland, has officially exonerated Anna Goeldi, who had the bad luck to be the last person executed in Europe after being charged with witchcraft. This was in 1782, almost one hundred years after the fun had ended even in places like Salem, Massachusetts. Goeldi was accused of causing a girl, apparently her employer's daughter.".spit pins and convulse.".Showing a complete lack of appreciation for all the free pins he was getting, Goeldi's . Tickets.

Buck up, Winston-Salem Winston-Salem city government is pretty busy these days dealing with developers looking for economic incentives. For starters, developer Kerry Avant says he's not looking for help from Forsyth County and the City of Winston-Salem to get the downtown Civic Plaza project started, except for the fact that he wants them to fork over $6 million for the park that would serve as the ?centerpiece. It would be nice if the county threw in the old courthouse, too. Menawhile, City Council members. NC.

Have fun at the expense of the old hippies Ticket, I'm never sure how to take the Exit skate shops. We met one of the owners several years back and had a very positive experience, but every time we've dealt with the staff from a business standpoint, we've had some negative interactions with a snotty, hipper-than-thou staff. We finally just gave up trying to deal with them. Admittedly, this was more than a couple of years ago, so maybe there have been changes. Every skateshop in Portland seems to have it's own scene. There is some mixing, but .

Dunkin' Donuts Moves to Krispy Kreme Hometown As many as 15 stores are planned for Winston-Salem, North Carolina, home to Krispy Kreme's headquarters. Winston Salem NC.

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